HOW TO GROW ON TIKTOK IN 2024 | The only TikTok growth video you'll ever need to watch

Are you looking to grow quickly on TikTok? Don't worry, it's never too late to start. In this article, we will provide you with an exact strategy that will help you grow on TikTok, even if you're starting from zero. We'll also cover the most common mistakes that creators make and how to avoid them. Let's get started!

Step 1: Study the platform

Before you jump into creating content, it's important to study the platform. To dominate TikTok, you need to understand its ins and outs. Take a strategic approach to consuming content on TikTok instead of mindlessly scrolling. Dedicate specific time to study the content you come across. Look for what works, what captures attention, what keeps you watching, and what makes you scroll past a video. Pay attention to trending sounds and audios that are being used repeatedly. By spending just 30 minutes a day studying the platform, you'll quickly pick up on effective techniques to adapt into your own content strategy.

Step 2: Prepare your profile

Before you start posting, it's crucial to set up your profile in a way that convinces visitors to follow you. Your profile photo and username should clearly communicate who you are and what you want to be known for. Use keywords related to your niche in your name to increase discoverability. Craft a bio that communicates the value you provide as a creator and make sure to include a link when you reach 1000 followers. This link can lead to a freebie that grows your email list or a source of income, like an Amazon storefront.

Step 3: Choose your niche

While not mandatory, picking a niche can help the algorithm understand your content better. It's easier for the algorithm to categorize your content if you focus on a specific topic. If you're multi-passionate or don't want to pick a niche, focus on defining your target audience and creating content that caters to them. The key is to understand who you want to reach and what type of content they would want to see.

Step 4: Create content

Rotate between three types of content: search-friendly evergreen content, trending content, and content that represents who you are. Search-friendly content is not reliant on trends and remains relevant over time. Trending content helps you gain traction and visibility, but don't rely solely on trends. The content that represents who you are helps build connections and community with your audience. Consider creating series or playlists to make your content bingeable and easily discoverable.

Step 5: Organize your content and create a content calendar

Use collections to save videos and audios that inspire you. Transfer your ideas and inspiration to a content calendar to stay organized. Plan your content ahead of time and adhere to a consistent schedule. This allows you to visually see what videos you're working on and when you want them to be posted. Notion provides a helpful content calendar template that you can use for free.

Step 6: Post consistently

Consistency is key to growing on TikTok. Find a posting schedule that suits your lifestyle and goals. It's recommended to post as frequently as possible, but be realistic with your capabilities. If you can only post once a week, that's still consistency as long as you maintain it for at least 30 days. Remember, the more you post, the quicker your growth.

Step 7: Utilize relevant hashtags

Use hashtags that are relevant to your video's topic, visuals, and your profile. Look up hashtags related to your niche on TikTok and choose ones that align with your content. Avoid using irrelevant hashtags or blindly following popular ones. Relevance helps TikTok categorize your content and push it to the right audience.

Step 8: Engage with your audience

Reply to every comment on your videos. Engaging with your audience shows that you care and helps build genuine relationships. Replying with video responses can create a chain reaction of bingeable content. This also signals the algorithm that your video is performing well in terms of engagement.

Common Mistakes to Avoid:

Trying to go viral with every post: Focus on providing value to your audience rather than aiming for viral success with every video.
Deleting posts: Avoid deleting posts as it disrupts the algorithm's understanding of your content.
Neglecting to study your own content: Regularly review your posts, study analytics, and learn from what performs well and what doesn't.
Using irrelevant hashtags: Choose hashtags that are relevant to your video's topic, visuals, and your profile to maximize visibility.
Ignoring comments: Reply to every comment to build community and show that you value your audience.

Keywords: TikTok growth, study platform, prepare profile, choose niche, create content, organize content, content calendar, post consistently, relevant hashtags, engage with audience

FAQ:

How often should I post on TikTok? Post as frequently as realistically possible for your lifestyle and capabilities. Consistency is more important than posting every day. Find a posting schedule that you can maintain for at least 30 days.
Should I delete my old TikTok posts? It's generally advised not to delete old posts as it disrupts the algorithm's understanding of your content. Let your posts live, even if they are not aligned with your current focus.
How long should my TikTok videos be? The optimal length of a video depends on your content, topic, and purpose. Experiment with different lengths to find what resonates with your audience. Education-focused videos may be longer, while quick entertainment clips can be shorter.
Can I use popular hashtags like #fyp to boost my TikTok visibility? It's best to use hashtags that are relevant to your video's content, visuals, and your profile. Avoid using generic or irrelevant hashtags solely for exposure.
Should I reply to comments on my TikTok videos? Yes, it's highly recommended to reply to every comment. Engaging with your audience builds community and signals to the algorithm that your video is performing well in terms of engagement.

FAQ:

How often should I post on TikTok?
Should I delete my old TikTok posts?
How long should my TikTok videos be?
Can I use popular hashtags like #fyp to boost my TikTok visibility?
Should I reply to comments on my TikTok videos?