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How to Add TikTok Pixel to Any Website (Wordpress and Click Funnels Examples)

How to Add TikTok Pixel to Any Website (Wordpress and Click Funnels Examples)

In today's video, I will show you how to install the TikTok pixel into any website. Previously, I demonstrated how to connect the TikTok pixel to a Shopify store using a Shopify third-party app. However, in this video, we will use the actual pixel tracker code for a more manual approach, allowing you to install it into any website.

Step 1: Installing the TikTok Pixel

To begin, navigate to the TikTok Ads Manager dashboard and go to the "Assets" section. Click on "Events" and create a web event. If you already have a pixel set up, you can simply create a new one. Give it a name and click "Next."

Next, we will choose the option to manually install the pixel code. Select the "Standard Mode" and proceed. Here, you will find the pixel tracking code. Copy the code and save it, email it to your developer, or download it as necessary.

Step 2: Adding the Pixel to WordPress

For WordPress websites, we can easily add the pixel code to the header section by using a plugin. Go to the "Plugins" section in WordPress and search for a plugin that allows you to add code to the header and footer. Install a suitable plugin, such as "WP Headers and Footers."

Once installed, locate the plugin settings and find the "Scripts and Headers" section. Paste the TikTok tracking code here and save the changes. You can also install the TikTok Pixel Helper to verify if the pixel has been successfully added.

Step 3: Adding the Pixel to Click Funnels

For Click Funnels websites, go to the settings and find the "Head Tracking Code" option. Here, you can paste the TikTok pixel code into the header section. Save and update the settings.

Again, use the TikTok Pixel Helper to confirm that the pixel is being tracked and the events are firing properly on your website.

And that's it! Now you know how to add the TikTok pixel to any website, including WordPress and Click Funnels examples.

Keywords

  • TikTok Pixel
  • WordPress
  • Click Funnels
  • Pixel Tracking Code
  • Manual Installation

FAQ

  1. Can I install the TikTok pixel on any website?

    • Yes, you can install the TikTok pixel on any website by manually adding the pixel tracking code to the header section.
  2. Do I need a third-party app to install the TikTok pixel on Shopify?

    • No, you can install the TikTok pixel on Shopify either by using a third-party app or by manually adding the pixel tracking code.
  3. How can I verify if the TikTok pixel is installed correctly?

    • You can use the TikTok Pixel Helper, a browser extension, to check if the pixel is being tracked and if the events are firing properly on your website.
  4. Are there any specific requirements for installing the TikTok pixel on WordPress or Click Funnels?

    • The process of installing the TikTok pixel is similar for both WordPress and Click Funnels. You just need to find the appropriate section to add the pixel tracking code, typically in the header section.
  5. Can I track specific events with the TikTok pixel?

    • Yes, you can create events on the TikTok Ads Manager and specify the URLs or keywords that trigger those events on your website. This allows you to track specific actions, such as adding to cart or completing a purchase.