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How to Finalize Product for TikTok Shop | TikTok Shop Product Hunting

How to Finalize Product for TikTok Shop | TikTok Shop Product Hunting

TikTok Shop has become a popular platform for selling products, but many students struggle with finalizing their products. In this article, we will discuss the criteria and steps you can follow to select the right product for TikTok Shop.

Criteria for Product Hunting

Before you start searching for products, it's important to establish a set of criteria that will help you narrow down your options. Here are some key factors to consider:

  1. Pricing: Look for products with a price range that allows for a profitable margin. Avoid products that are too expensive or have low profit potential.
  2. Problem Solving: Choose products that address a specific problem or need for consumers. This increases the chances of your product being in demand.
  3. Feasibility: Ensure that the product you choose is feasible to source and ship. Consider factors such as availability, shipping costs, and logistics.
  4. Multifunctionality: Products that have multiple uses or functionalities tend to attract more customers. Look for versatile options.
  5. Quality: Select products that have good ratings and positive customer reviews. Quality is crucial for ensuring customer satisfaction.
  6. Market Demand: Research the popularity and demand for certain product categories on TikTok Shop or other platforms like Amazon, eBay, and Walmart.

Product Hunting Process

Here is a step-by-step process to help you in your product hunting journey:

  1. Explore TikTok Shop: Visit the TikTok Shop section and narrow down your search to a specific category. Analyze the popularity and sales of products within the last 30 days to gauge market demand.
  2. Choose Hot Selling Categories: Identify popular categories with high sales and demand. These categories indicate the preferences of the TikTok audience.
  3. Utilize Filters: Apply filters such as price and rating to refine your search. This will help you find products that meet your criteria.
  4. Research and Compare: Open multiple product listings and compare them based on pricing, quality, ratings, and other relevant factors. Make a list of potential products that align with your criteria.
  5. Check Demand on Shop Plus: Use Shop Plus to assess the demand for your selected products. Look at sales volume, monthly searches, and other metrics to evaluate their market potential.
  6. Google Trends: Use Google Trends to see the popularity of specific keywords related to your products. This can provide insights into market interest and trends.


Product Hunting, TikTok Shop, Criteria, Pricing, Problem Solving, Feasibility, Multifunctionality, Quality, Market Demand


Q: How important is pricing in product selection for TikTok Shop? A: Pricing is crucial for determining the profitability of your products. Select products with a price range that allows for a reasonable profit margin.

Q: Are multifunctional products preferred on TikTok Shop? A: Yes, multifunctional products tend to attract more customers as they offer versatility and value for money.

Q: Why is market demand important in product hunting? A: Market demand indicates the popularity and sales potential of specific products. Selecting products with high demand increases your chances of success on TikTok Shop.

Q: How can I ensure the quality of the selected products? A: Look for products with good ratings and positive customer reviews. Quality plays a crucial role in customer satisfaction and repeat purchases.

Q: Can I use platforms like Amazon, eBay, and Walmart for product hunting? A: Yes, you can explore these platforms to gain insights into market demand and popular product categories. They can complement your product hunting process on TikTok Shop.