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How to create an ad account on TikTok Ads Manager

How to Create an Ad Account on TikTok Ads Manager

If you want to tap into the advertising potential on TikTok, one of the fastest-growing social media platforms, you'll need to create an ad account through TikTok's website. This process can be done in a few simple steps. Let's walk through the process together:

  1. Go to the TikTok website: Start by visiting the TikTok website at

  2. Click on "Get Started": On the TikTok homepage, look for the "Business" section and click on "Get Started."

  3. Select your country: On the next page, select your country from the drop-down menu.

  4. Choose your ad account type: Decide whether you are a business promoting goods and services or an individual promoting a personal website or page.

  5. Sign up: Sign up for a TikTok ad account using either your email or phone number and create a password.

  6. Verify your account: A confirmation code will be sent to the email or phone number you provided. Enter the code to verify your account.

  7. Agree to the terms and conditions: Read and agree to the terms and conditions, and then click on "Sign Up."

  8. Provide additional details: On the following page, select your country and time zone.

  9. Create an account name: Choose a unique account name that will make it easy for you to identify your ad account later on.

  10. Choose your currency: Select the currency that corresponds to your country.

  11. Agree to additional terms: Read and agree to any additional terms, and then click on "Register" to complete your registration.

Congratulations! You have successfully created an ad account on TikTok Ads Manager. You're now one step closer to reaching TikTok's engaged and authentic community with your business.


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  1. Can I create an ad account on TikTok if I'm an individual and not a business? Yes, you can create an ad account on TikTok Ads Manager as an individual promoting a personal website or page. Just select the appropriate option during the sign-up process.

  2. Do I need to pay anything to create an ad account on TikTok? No, creating an ad account on TikTok Ads Manager is free of charge. However, you will need to set a budget for your ad campaigns and pay for the actual advertising costs.

  3. What type of businesses can advertise on TikTok? TikTok allows businesses from various industries to advertise on its platform. Whether you're a small local business or a global brand, you can utilize TikTok's advertising features to reach your target audience.

  4. What are the benefits of advertising on TikTok? Advertising on TikTok gives you the opportunity to reach a large and highly engaged audience, especially among younger demographics. It allows you to showcase your products or services creatively through short videos, and it can generate significant brand awareness and customer engagement.

  5. Are there any restrictions on the content of TikTok ads? Yes, TikTok has community guidelines and ad policies that advertisers must adhere to. These guidelines ensure that ads are safe, appropriate, and respect the platform's community values. Make sure to review these guidelines before creating and running your ad campaigns.

By following the steps outlined in this article, you'll be able to create an ad account on TikTok Ads Manager and start harnessing the advertising potential of this exciting social media platform.