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How to find TikTok Pixel ID | TikTok Ads Manager Access | Easy Tutorial

How to find TikTok Pixel ID | TikTok Ads Manager Access | Easy Tutorial

If you're looking to leverage TikTok ads and track the performance and conversions of your campaigns, it's important to set up a TikTok pixel. The TikTok pixel allows you to collect data and insights about your website visitors, optimize your campaigns, and retarget users who have shown interest in your products or services.

In this tutorial, we'll guide you through the process of finding your TikTok pixel ID and accessing the TikTok Ads Manager. By following these easy steps, you'll be able to set up your pixel and start tracking conversions effectively.

Step 1: Accessing TikTok Ads Manager

  1. Log in to your TikTok Ads account. If you don't have one, you can sign up for free.
  2. Once logged in, click on the "Ads Manager" option located at the top-right corner of the page.
  3. You will be redirected to the TikTok Ads Manager dashboard, where you can manage your ad campaigns and assets.

Step 2: Finding your TikTok Pixel ID

  1. In the Ads Manager dashboard, navigate to the "Assets" tab on the left sidebar and click on "Events."
  2. Once in the Events section, click on "Manage" for web events.
  3. On the Web Events page, click on "Create pixel" as shown on the screen.
  4. You will be presented with an interface to set up your TikTok pixel. Enter a pixel name of your choice and click on "Next."
  5. Select the "Manually install the pixel code" option.
  6. In the next step, you can choose "Event Builder" to create custom events, or select from predefined events as per your convenience. Make the appropriate selection and click on "Next."
  7. You will see a pixel code displayed on your screen. You can copy this code and install it on your website.

Step 3: Retrieving your TikTok Pixel ID

  1. To find your TikTok Pixel ID, go back to the "Events" section and click on "Web Events."
  2. On the Web Events page, you will find a list of all your created pixels. Each pixel will have a unique ID associated with it.
  3. Congratulations! You have successfully created your TikTok pixel, and you can find the Pixel ID in this section.

Keywords:

TikTok Pixel, Ads Manager, Tracking Conversions, Website Visitors, Retargeting, Data Insights

FAQ:

Q: Why do I need a TikTok pixel? A: The TikTok pixel allows you to track conversions, optimize your campaigns, and retarget users based on their interactions with your website.

Q: How do I access TikTok Ads Manager? A: You can access TikTok Ads Manager by logging into your TikTok Ads account and clicking on the "Ads Manager" option located at the top-right corner of the page.

Q: How can I find my TikTok Pixel ID? A: To find your TikTok Pixel ID, navigate to the "Assets" tab in Ads Manager, click on "Events," and then "Web Events." Your Pixel ID will be listed for each created pixel in this section.

Q: Can I create custom events with TikTok pixel? A: Yes, TikTok allows you to create custom events using the "Event Builder" option during the pixel setup process. You can define specific actions or events on your website to track and optimize your campaigns accordingly.

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