TikTok's Efforts to Combat Misinformation and Protect Civic Engagement

TikTok, under the leadership of Vanessa Pappas, General Manager of TikTok US, is emphasizing the importance of authentic content and the efforts made by TikTok to uphold their Community Guidelines. They are taking several measures to combat misinformation and disinformation during the 2020 election.

Updated Policies on Misleading Content

TikTok is updating their policies on misleading content to provide better clarity on what is allowed on the platform. This step aims to prevent the spread of false information and ensure that users have access to accurate and reliable content.

Expanded Fact-Checking Partnerships

To verify election-related misinformation, TikTok is expanding their fact-checking partnerships. By collaborating with organizations like PolitiFact and Lead Stories, they aim to provide users with accurate information and counter false narratives.

In-App Reporting Option for Election Misinformation

TikTok is introducing an in-app reporting option specifically for election misinformation. This feature allows users to report any content that spreads false information or misleads users regarding the election. By empowering users to report such content, TikTok aims to maintain the integrity of the electoral process.

Protecting Against Foreign Influence

While TikTok is not primarily a news or politics app, they are working with experts, including the U.S. Department of Homeland Security, to protect against foreign influence on their platform. They recognize the potential risks associated with foreign interference and are taking proactive measures to safeguard their users and the integrity of civic processes.

Education and Authoritative Information

TikTok is focused on supporting their users with education and authoritative information on important public issues. They have partnered with the National Association for Media Literacy Education (NAMLE) to launch a safety video series on media literacy. Additionally, they provide COVID-19 information and resources to keep users informed and safe.

Prohibiting Synthetic or Manipulated Content

To enhance their misinformation policies, TikTok is prohibiting synthetic or manipulated content that distorts the truth in a way that could cause harm. This step aims to prevent the spread of deceptive content and protect users from potential harm.

Transparent Policies and Enforcement

TikTok is making their policy on coordinated inauthentic behavior more transparent. They want users to understand the guidelines and rules that govern the platform. These policies apply to all users, and TikTok uses a combination of technology and human moderation to enforce them.

Reporting Options and Fact-Checking Efforts

TikTok is expanding reporting options and fact-checking efforts by partnering with organizations like PolitiFact and Lead Stories. They are also forming partnerships to stay on top of emerging threats and respond quickly. In the coming weeks, they will add an election misinformation option to their in-app reporting feature and introduce an election information center.

Commitment to Transparency and Accountability

TikTok is committed to transparency and accountability. They have established a Transparency and Accountability Center, which provides insights into their efforts to keep the platform safe and secure. They offer virtual tours, regular Transparency Reports, and a new Transparency webpage to provide users with information about their initiatives.

In conclusion, TikTok recognizes the challenges of misinformation, disinformation, and threats to civic engagement. They are actively working together with experts and civil society organizations to protect their users and the integrity of civic processes. TikTok will continue to provide updates and keep the community informed.