Supporting Earth Hour 2020

Spring has arrived and despite the differences this year, the beauty of nature remains unchanged. The sun is still shining, flowers are blooming, and the Earth continues its yearly routine, bringing warmth into 2020. In these challenging times, it is crucial for each individual to be environmentally conscious and play their part in preserving our planet's habitability and beauty.

TikTok is actively supporting Earth Hour 2020 worldwide, aiming to initiate conversations and actions that benefit the Earth. Earth Hour is an annual event held on the last Saturday of March. On March 28th at 8:30 PM local time, we encourage everyone around the world to join us and millions of others in turning off all non-essential electric lights for one hour. This symbolic act represents our commitment to the planet.

To raise awareness about Earth Hour, we are urging users to use the hashtag #EarthHour and share how they are supporting the planet and spending their time in the dark. Last year's #Connect2Earth Earth Hour trend resulted in the creation of over 50,000 videos with 100 million views. We are excited to see what users will create this time around. Whether it's picking up trash or simply taking selfies with natural lighting, show us how your life changes when you turn off the lights.

Let's raise our voices for nature. Join @earthhourofficial and use the hashtags #VoiceForThePlanet and #EarthHour. Don't forget to turn off your lights on March 28th from 8:30-9:30 PM. Let's make a difference together and support Earth Hour.