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How To Go Viral On Tiktok In 2024 (Organic Dropshipping)

Introduction

In the ever-evolving landscape of social media, going viral on TikTok has become increasingly complex. The days of effortlessly racking up millions of views with a single funny or controversial video are fading. The algorithms of TikTok, Instagram, and YouTube are now more sophisticated, making it essential to adapt to these changes. However, there is still hope; with a deep understanding of these algorithms, it is possible to achieve viral success consistently.

The Evolution of Dropshipping

A few years ago, dropshipping was relatively easy, particularly on TikTok, where few competitors existed. Many dropped viral content with minimal effort. However, within the last year, the landscape changed dramatically, with an increase in dropshipping competitors employing organic tactics. This saturation still yielded positive results, but it did make the pathway to virality more challenging.

The introduction of TikTok Shop is perhaps the most significant game-changer. TikTok began heavily promoting this feature, prioritizing videos linked to TikTok Shop above other content. As a result, going viral became an uphill battle. However, opportunities remain with Instagram Reels and YouTube Shorts.

In our mentoring program, we stress the importance of cross-posting videos across all platforms. This strategy effectively triples your chances of going viral. It's also crucial to note that although TikTok views accounted for 70% of our program’s traffic a year ago, this proportion has shifted. A significant majority of views and sales are now drawn from Instagram and YouTube.

Understanding the Algorithm

The core of rising to the top of the TikTok algorithm lies in accumulating points. Every interaction with your video contributes to your score:

  • Likes: 1 point
  • Shares: 1 point
  • Comments: 1 point
  • Re-watches: 2 points (if a viewer watches a video 90–100%, you also gain points)

To gain visibility, you must accumulate points. Videos that score below 50 points stagnate at around 300 views, while those achieving 800 points can soar to 20,000 to 50,000 views or more. Notably, encouraging viewers to re-watch is essential, as anything lower than 50% view completion results in zero points.

It’s important to consider your competition in this content landscape. Over 34 million TikToks are posted daily, meaning standing out is critical. TikTok operates as a business, and their earnings rely on user engagement. Therefore, if your content directs viewers away from the app—such as linking to an external website—they may be shadowbanned due to decreased engagement on the platform.

The Balance of Converting and Going Viral

As a creator, your challenge is to balance going viral with content that converts viewers into customers. Those in our mentoring program benefit from data analytics that allows us to pinpoint effective strategies and common pitfalls based on community performance.

In addition, differentiating between regular content and TikTok Shop content is vital. TikTok favors Shop content because it retains users on the platform, thus promoting continued viewing and spending. Nonetheless, beginners might find TikTok Shop challenging due to logistical complexities.

If you are new to dropshipping and yet to achieve significant success, jumping into TikTok Shop may not be the best initial strategy. However, our one-on-one mentoring program offers guidance for optimizing content, product selection, and engagement strategies to boost your chances of going viral.

Keyword

  • TikTok
  • Viral
  • Dropshipping
  • Algorithm
  • Organic
  • Instagram Reels
  • YouTube Shorts
  • Content Strategy
  • Engagement
  • TikTok Shop
  • Mentoring Program

FAQ

Q1: What is the best platform for dropshipping in 2024?
A1: Currently, the best platforms are Instagram and YouTube, which have become more favorable for generating views and sales compared to TikTok.

Q2: How do I increase my chances of going viral?
A2: Focus on engaging content that encourages likes, shares, comments, and re-watches. Posting across TikTok, Instagram, and YouTube can also enhance your visibility.

Q3: What should I avoid to prevent being shadowbanned?
A3: Avoid linking to external websites in your videos. This can discourage viewers from staying on TikTok and may lead to reduced visibility.

Q4: Can beginners successfully use TikTok Shop for dropshipping?
A4: While TikTok Shop offers advantages for sales, it may not be the best option for complete beginners due to its complexity. Starting with regular content and gradually transitioning could be more beneficial.

Q5: Is mentoring available for those looking to improve their TikTok strategy?
A5: Yes, a one-on-one mentoring program is available that provides personalized feedback on video content and guidance on product selection.

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