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How To Install TikTok Ads Pixel On Shopify (Full Guide)

Introduction

If you're looking to connect your Shopify store with TikTok Ads Manager by installing the TikTok Ads Pixel, you're in the right place. This comprehensive guide will take you step-by-step through the process.

Step 1: Create a TikTok Ads Manager Account

The first thing you'll need is a TikTok Ads Manager account. Here’s how to get started:

  1. Visit the TikTok Ads Manager website.
  2. Fill in the required information, including your email, password, and verification code.
  3. Agree to the terms and conditions by clicking the checkboxes.
  4. Click "Sign Up."

Once your account is created, you will be greeted with the TikTok Ads Manager interface.

Step 2: Navigate to Events Manager

  1. Click on the "Events" option on the left-hand panel.
  2. Scroll down and click "Get Started."

Step 3: Select Data Source

  1. Choose "Web" as your data source.
  2. Click "Next."

Step 4: Create Pixel

  1. Select "Partner Setup" and click "Next."
  2. Choose "Shopify" as your partner.

Step 5: Connect TikTok to Shopify

  1. Click "Open Shopify Application" to allow TikTok access.
  2. If TikTok is not already installed, use the search bar to find TikTok and click "Install."

Step 6: Configure TikTok on Shopify

  1. After installation, click "Connect" to link your TikTok for Business account.
  2. Optionally, switch user if needed.
  3. Click "Continue" to finalize the connection.

Step 7: Set Data Sharing and Confirm

  1. For data sharing, select "Maximum" for optimal data sharing.
  2. Click "Confirm."

Step 8: Verify and Finish Setup

  1. Return to the TikTok Ads Manager.
  2. Refresh the page to see your newly connected TikTok Pixel.
  3. Verify your account to access all features smoothly.

Conclusion

Connecting your Shopify store to TikTok Ads Manager using the TikTok Pixel allows you to track conversions, build audiences, and optimize your campaigns. Following these steps will ensure a seamless setup process.

Keywords

  • TikTok Ads Manager
  • Shopify
  • TikTok Pixel
  • Events Manager
  • Data Sharing
  • Campaign Tracking

FAQ

Q: Do I need a TikTok Ads Manager account to install the TikTok Pixel?

A: Yes, you must have a TikTok Ads Manager account to install and utilize the TikTok Pixel.

Q: Can I install TikTok Pixel without using partner setup?

A: Yes, you have the option for manual setup, but partner setup with Shopify simplifies the process.

Q: How do I find TikTok in the Shopify App Store?

A: Use the search bar in the Shopify App Store to search for "TikTok" and install the TikTok app from there.

Q: What data-sharing level should I choose?

A: For better performance and detailed analytics, it’s recommended to choose the "Maximum" data-sharing level.

Q: How do I verify my TikTok Ads Manager account?

A: Follow the verification prompts in your TikTok Ads Manager account settings to complete the verification process.

By following the steps outlined in this guide, you can effectively connect your Shopify store to TikTok Ads Manager and start leveraging the power of TikTok ads to drive conversions and improve your marketing efforts.

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