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How to Install Tiktok Pixel on Shopify | Tiktok Pixel Manually | Shopify Tiktok Pixel

How to Install Tiktok Pixel on Shopify | Tiktok Pixel Manually | Shopify Tiktok Pixel

Welcome friends! In today's tutorial, we'll discuss how to create your own pixel on TikTok. It's a straightforward process that I'll guide you through step by step. Here's how you can set up TikTok Pixel on your Shopify store through the TikTok Business Center.

Step-by-Step Guide

  1. Access TikTok Business Center: First, log in to the TikTok Business Center. Navigate to the advertiser account section by clicking on the “Advertiser Account”.

  2. Open Ads Manager: Next, click on “Ads Manager” under the account you selected. This will open up the Ads Manager dashboard for you.

  3. Create Pixel in Ads Manager:

    • Click on “Tools” and then go to “Events”.
    • Here, you should select the “Web Event”.
    • Click “Create Pixel” and provide a name for your pixel. For example, name it after your store.
  4. Manual Setup: Opt for the “manual setup”. Your pixel will be created.

  5. Event Settings:

    • Use the "template" option to apply and click "Next".
    • Disable “Event Builder” and then click on “Create Event”.
  6. Pixel Code Integration:

    • Copy the pixel code provided.
    • On your Shopify store, go to “Online Store” > “Themes” > “Actions” > “Edit Code”.
    • Locate the header section (usually within theme.liquid) and paste your pixel code there.
    • Save the changes.
  7. Additional Script:

    • Go to “Settings” > “Checkout”.
    • Scroll down to “Additional Scripts”.
    • Paste the pixel code again and save the changes.
  8. Verify Pixel: Go back to TikTok Ads Manager and continue. You need to verify the pixel installation.

  9. TikTok Pixel Helper:

    • Install the Chrome extension “TikTok Pixel Helper” to ensure your pixel is working correctly.
    • Refresh your website and verify the pixel events are firing.
  10. Event Tracking:

    • Define and configure different events such as Page View, Add to Cart, Initiate Checkout, and Purchase.
    • Enter the respective URLs and ensure they track correctly.

Keywords

  • TikTok Pixel
  • Shopify
  • TikTok Business Center
  • Ads Manager
  • Pixel Code
  • Event Tracking
  • TikTok Pixel Helper
  • Manual Setup

FAQs

Q1: What is TikTok Pixel? A1: TikTok Pixel is a piece of code you place on your website to track conversion events and optimize your TikTok Ads.

Q2: Do I need a TikTok Business account for setting up the Pixel? A2: Yes, you need to have a TikTok Business Center account to create and manage your pixel.

Q3: Where should I paste the TikTok Pixel code in Shopify? A3: Paste the TikTok Pixel code in the header section of your theme.liquid file and under Additional Scripts in the Checkout settings.

Q4: How can I verify if my TikTok Pixel is working correctly? A4: You can use the “TikTok Pixel Helper” Chrome extension to check if your pixel is firing correctly on your website.

Q5: What are the common events to track with TikTok Pixel? A5: Common events include “Page View”, “Add to Cart”, “Initiate Checkout”, and “Purchase”.

Q6: Can I create multiple pixels for different stores? A6: Yes, you can create and manage multiple pixels for different stores within TikTok Ads Manager.

I hope you find this tutorial helpful. If you enjoyed this guide, please subscribe to my channel and tap on the bell icon for more updates.