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How to Start Selling on TikTok Shop (Full Guide) 2024

Introduction

This article is a comprehensive guide on how to set up and begin selling products on TikTok Shop in 2023. Whether you're a sole trader or a corporate entity, TikTok Shop offers a streamlined way to list, manage, and sell your products. Follow these steps to get started.

Step 1: Initial Setup

  1. Open your preferred web browser and go to Google.
  2. Type "TikTok UK shop setup" in the search bar.
  3. Select the option "Sell more on TikTok Shop, become a UK seller" from the results.

Registration

  1. Click on the relevant link to go to the TikTok Shop setup page.
  2. Sign up as either an individual (sole trader) or a corporate entity. If you're a sole trader, choose "individual".

Verification

  1. Fill in your shop name. You can always change this later.
  2. You must have UK identification, a UK passport, or a UK driving license (learner driving licenses are also accepted). Foreign IDs or resident permits will not be accepted.

Step 2: Shop Management

Once verified, you'll be taken to your shop's central hub.

Adding Manager Information

  1. Fill in the details of the person managing the shop.
  2. Provide a business phone number and address.

Setting Up Return Address

  1. Add a return address where returned products can be sent.

Step 3: Product Management

Product Listing

  1. On the home page, click on "Add New Product".
  2. Enter the product name and choose the relevant category.
  3. Upload at least three images of the product. Adding a video is also recommended.
  4. Fill in the product description concisely with relevant information.
  5. If your product has variations (like size or color), add them accordingly.
  6. Enter the product identifier code if available.
  7. Set the price and shipping information.

Bulk Upload (Optional)

For those with multiple products, you can upload a CSV file for bulk product listing.

Step 4: Orders and Shipping

Order Management

  • View and manage your orders under the "Orders" tab.
  • Keep track of canceled and returned orders.

Shipping

  • Create shipping labels and shipping templates.
  • Choose from various shipping providers like Evri or create custom shipping options.

Step 5: Financial Management

Payment and Bills

  • Monitor your transactions under the "Payment" section.
  • Check any fees or returns in the "Bills" section.

Step 6: Marketing

Promotions

  • Focus on organic growth by uploading at least two videos per day showcasing your products.

Conclusion

Selling on TikTok Shop offers a streamlined experience with less competition. Consistent content creation and leveraging TikTok's large user base can significantly boost your sales.

Keywords

  • TikTok Shop
  • TikTok UK
  • Sell on TikTok
  • Product listing
  • Shop management
  • Order management
  • Shipping labels
  • Financial management

FAQ

  1. Can I register on TikTok Shop if I'm not a UK resident? No, currently, TikTok Shop requires UK identification such as a UK passport or driving license.

  2. How many images do I need to upload for each product? A minimum of three images is recommended. Additionally, an image with a white background can help in better product promotion.

  3. Do I need special permission to sell branded products? Yes, if you're selling branded products, you need to have the brand's authorization.

  4. How often should I post content to promote my TikTok Shop? It is advised to post at least two videos per day to achieve significant results.

  5. What type of verification do I need to complete the registration? You need a UK passport or UK driving license (including learner's permit) for verification. Foreign passports or resident permits are not accepted.

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