- Published on
I Built A Dropshipping Store In 2 Weeks To Prove It's Not Luck
Introduction
Introduction
I'm dedicating the next 30 days to building a business from scratch with the goal of making at least $ 10,000 in one month. The strategy? Organic Dropshipping. This involves selling products and having them shipped directly from suppliers (usually in China) without ever handling the products myself. The "organic" part comes in from fetching customers through viral social media content.
Choosing the Product
The product I chose is a guitar pick that lights up. I had known about this product beforehand, but it was easily found on a platform like Bner. This product has a "wow factor," which is critical for going viral.
Creating the Viral Video
I started by recreating a successful video I found that closely matched the lighting and content. After shooting and editing the video using CapCut, I posted it simultaneously on new TikTok, Instagram, and YouTube Shorts accounts. Initially, the views were low, but persistence is key. I aimed for at least a 10% like-to-view ratio.
Experimentation
- Split Testing for Better Reach: I posted the same videos on two separate phones targeting different countries to improve my chances of going viral.
- Feedback Loop: Every day, I checked the engagement rates and views, adjusting my approach accordingly. I even tried creating controversy in the comments to spark more engagement.
Progress Check
After a week, I started seeing some traction, although not as much as I hoped. I realized I was beginning to lose momentum and tried different content formats, including putting the product in a typical TikTok scenario that wasn't an outright ad.
Going Viral
Success finally came when I recreated a popular TikTok video. The change in format led to significantly higher views. This led to more sales, although the conversion rates were initially low.
Website Building and Call to Action
Once the views started piling up, I quickly built a Shopify website and created a call-to-action video to redirect TikTok traffic to my site.
Sales Analysis and Mentorship
Even with millions of views, the sales conversion was disappointing initially. I contacted my mentor, Michael Bernstein, who suggested a strategy that doubled my conversion rates but didn't hit the 5% target I was hoping for.
Emotional Challenges
Despite the success, the whole process was emotionally taxing. Creating viral content can be a grind, and keeping up the momentum is challenging but essential for long-term success.
Conclusion
After many experiments and iterations, I ended up making $ 11,000 in sales, amounting to $ 6,000 in profit. This challenge taught me a lot about resilience and the intricacies of organic dropshipping.
Keywords
- Organic Dropshipping
- Viral Content
- Social Media Marketing
- Shopify Store
- Conversion Rates
- Product Research
- Mentor Guidance
FAQ
What is organic dropshipping?
- Organic dropshipping involves selling products without handling them and using viral social media content to attract customers.
Why did you choose a light-up guitar pick?
- It has a strong "wow factor," making it easier to go viral and attracts a niche audience.
How did you create your viral video?
- I recreated a successful video I found online, using similar lighting and content, and edited it with CapCut.
What platforms did you post on?
- TikTok, Instagram, and YouTube Shorts.
How did you handle low initial views?
- I kept experimenting with different content formats, engaging with the audience through controversy and split-testing different regions.
What was the key to finally going viral?
- Changing the format to something more aligned with typical TikTok content and incorporating the product naturally in the videos.
How did mentorship help?
- My mentor provided a strategy that doubled my conversion rates, proving invaluable.
Was it emotionally challenging?
- Yes, the process required significant emotional resilience and consistent effort to maintain momentum.