TikTok Creator Fund and Opportunities for Creators

TikTok is a platform that celebrates creativity and has become a source of income and opportunity for creators and their families. We are continuously exploring new ways to improve the experience for our creator community and the way creators are rewarded.

To support our creators, we have launched the TikTok Creator Fund with an initial investment of $200 million in the US. This fund aims to encourage ambitious creators who dream of using their voices and creativity to spark inspirational careers. It will be distributed over the coming year and is expected to grow over time.

In addition to the Creator Fund, we have other monetary opportunities for creators, including the $50 million Creative Learning Fund, which supports emerging teachers on the platform, and TikTok LIVE streams, which bring earnings to creators who host live programs for their audience.

We also have the TikTok Creator Marketplace, which helps brands discover and partner with innovative creators for paid campaigns that drive awareness and attract new customers.

To be eligible for the TikTok Creator Fund, users must be 18 years or older, have a baseline number of followers, and consistently post original content in line with our Community Guidelines. The application process for US creators will open in August.

We are proud of our TikTok creators who have built successful careers through the platform. From LGBTQ+ TikTok Trailblazer @bomanizer to the father-son trio @the.mcfarlands and makeup artist @challxn, their talent and ability to connect with large audiences have led to brand partnerships, sponsorships, and representation deals with top talent agencies.

As our community continues to flourish, we remain committed to providing more opportunities for our creators to earn livelihoods by inspiring joy and creativity. We are excited about the future of the TikTok Creator Fund and its potential to support creators in realizing their dreams.