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This is how Tiktok is crushing it in the marketplace.
This is how Tiktok is crushing it in the marketplace.
A few weeks ago, I made a video discussing why TikTok is performing exceptionally well in the marketplace. In the video, I proposed that TikTok is democratizing video and audio editing for the masses. One of the key aspects supporting this conclusion is that TikTok owns CapCut. CapCut is a popular tool used by millions around the globe.
An interesting feature is that if you save a sound as your favorite in TikTok, you can easily use those sounds in CapCut during your video editing process. This capability implies that TikTok is targeting the video editing software giants like Premiere Pro and DaVinci Resolve.
Several months ago, I suggested that the real competition for video editing apps would come from TikTok. Currently, CapCut has a desktop version, enabling millions of users to edit their videos with a quality comparable to the paid versions of software like Premiere Pro. While Premiere Pro and DaVinci Resolve continue to serve professional users, TikTok's CapCut offers powerful tools for a broader audience.
Keywords
- TikTok
- Video editing
- CapCut
- Premiere Pro
- DaVinci Resolve
- Democratizing technology
- Desktop version
FAQ
Q: What tool does TikTok own that aids in video and audio editing?
A: TikTok owns CapCut, a popular video and audio editing tool.
Q: What unique feature does CapCut offer when paired with TikTok?
A: If you save a sound as your favorite in TikTok, you can easily use those sounds in CapCut during the editing process.
Q: Which professional video editing software is TikTok competing with?
A: TikTok, through CapCut, is competing with professional video editing software like Premiere Pro and DaVinci Resolve.
Q: What did I suggest months ago about the competition in video editing apps?
A: I suggested that TikTok would be the real competition for other video editing apps.
Q: What does the desktop version of CapCut offer to users?
A: The desktop version of CapCut allows millions of people to easily edit videos, achieving similar quality to paid software like Premiere Pro.
Q: Who continues to benefit from software like Premiere Pro and DaVinci Resolve?
A: Professionals still benefit from using Premiere Pro and DaVinci Resolve.