Docker Concepts: What is Software Supply Chain Security

docker-concepts-what-is-software-supply-chain-security

Tech: US Tiktok users flock to Chinese social media app RedNote • FRANCE 24 English

tech-us-tiktok-users-flock-to-chinese-social-media-app-rednote-france-24-english

The Accidental $8 Million Dollar Business: Beehive Meals

the-accidental-8-million-dollar-business-beehive-meals

Americans Protest TikTok Ban By Downloading Chinese App “Rednote”

americans-protest-tiktok-ban-by-downloading-chinese-app-rednote

How To Monetize TikTok Account in 2025 (NEW UPDATE!)

how-to-monetize-tiktok-account-in-2025-new-update

Is TikTok Really A Security Threat A Conversation With Jeremy Bash

is-tiktok-really-a-security-threat-a-conversation-with-jeremy-bash

Sync Your TikTok Lead Ads to HubSpot

sync-your-tiktok-lead-ads-to-hubspot

CARA MEMULAI TIKTOK AFFILIATE YANG BAIK DAN BENAR AGAK AKUN BISA TUMBUH LEBIG CEPAT‼️

cara-memulai-tiktok-affiliate-yang-baik-dan-benar-agak-akun-bisa-tumbuh-lebig-cepat

The FULL TikTok Ads Course (Learn TikTok Ads)

the-full-tiktok-ads-course-learn-tiktok-ads

فتح حساب بيطا بدون vpn بالمغرب والجزائر

فتح-حساب-بيطا-بدون-vpn-بالمغرب-والجزائر

## CAPI Lift Studies (& Free Money from Facebook): Facebook Performance 5

### Lift Studies with Facebook

Since 2013, I've been conducting lift studies with Facebook, and I highly recommend doing so. What’s referenced in the Performance Five is Conversion Lift. It determines if exposing people to ads correlates with increased sales.

### Why Facebook’s Conversion Lift Studies Matter

The answer to whether ads boost sales is almost always “yes”. Facebook's primary business model is incredibly effective at generating awareness and growth. The detailed data you receive from these studies reveals where you can enhance your efforts for the next 3, 6, or 12 months.

### Broad Targeting Vs Interest Groups

Conversion lift studies are only impactful if you are using broad targeting. If you constantly switch interest groups or lookalike audiences, those studies become irrelevant. Broad targeting provides data on what can be improved to seize maximum opportunities.

### Ask For Power Lift Studies

When salespeople from Facebook call you, use this chance to request a conversion lift or, even better, a power lift study. Power lift studies combine brand lift with conversion lift metrics, offering insights on brand awareness, sentiment, and conversion improvements.

### Long-Term Benefits

Working with Facebook on these studies will lead to a deeper relationship with their departments. Providing a better user experience and creating high-quality content increases your relevance and efficiency, making you less of a liability and more of a valued partner to Facebook.

You might even get offers for co-invested case studies, where Facebook matches your spend, potentially scaling from \$ 5,000 to six-figure investments. This relationship leads to free money and invaluable collaboration, ultimately enhancing your business performance significantly.

### Simple Account Structures Outperform Complex Ones

Complex accounts with multiple targeting options and campaigns do not necessarily bring success. A simple account structure focusing on broad targeting and dynamic creatives can build more sustainable results. With tools like CAPI and creator-driven content, you can innovate continuously and maximize returns.

### Working Smart with Facebook

Using Facebook as a business partner rather than a service provider transforms your approach. Embrace tools like Advanced Matching, CBO, and Dynamic Ads that Facebook advocates. This supportive stance results in considerable improvements and possibly free supplementary ad spend from Facebook.

### Closing Thoughts

Choosing to see Facebook as a partner rather than an adversary is crucial. The Performance Five principles lay out an efficient and successful path. Majorly successful brands employ these strategies, and it’s about treating Facebook with the respect it deserves as your business partner.

---

### Keywords

- CAPI Lift Studies
- Facebook Performance 5
- Conversion Lift
- Power Lift Studies
- Broad Targeting
- Dynamic Creatives
- Conversion API (CAPI)
- Facebook Advertising
- Brand Awareness
- User Experience

---

### FAQ

**1. What are Facebook's conversion lift studies?**
   Conversion lift studies analyze if showing ads increases sales, providing detailed data on audience engagement and performance.

**2. Why is broad targeting beneficial over interest groups?**
   Broad targeting offers consistent data and insights, unlike interest groups which can fluctuate and become irrelevant quickly.

**3. What is a power lift study?**
   A power lift study combines brand lift and conversion lift to evaluate the overall impact of ads on brand awareness and conversion rates.

**4. How can engaging in these studies benefit my business long-term?**
   It can lead to higher spend capabilities, better user experience, and potential funding from Facebook for co-invested case studies.

**5. Should I maintain a simple or complex account structure for better results?**
   A simplified structure focusing on broad targeting and dynamic creatives is more effective and sustainable for long-term success.

**6. What's the advantage of seeing Facebook as a business partner?**
   It leads to better collaboration, efficient use of tools, and financial incentives that can significantly enhance business growth.

Lift studies are amazing. And they can be tremendously helpful for brands with a well-organized machine to take an insight into their actions. You should be asking that Facebook marketing expert who’s annoying you in your inbox and calling you all the time

CAPI Lift Studies (& Free Money from Facebook): Facebook Performance 5

capi-lift-studies-free-money-from-facebook-facebook-performance-5

## Introduction

Do you want to learn everything you need to know about influencer marketing? At Influence City, we believe that influencer marketing doesn't have to be complicated. We've created an all-in-one platform to help you manage and analyze your influencer marketing campaigns. Additionally, we publish high-value videos on our YouTube channel to help uncover the secrets of influencer marketing.

Over time, we've developed a comprehensive guide that covers everything from the basics of influencer marketing to how to launch your first campaign, tips to follow, mistakes to avoid for achieving success, the best tools, real-world examples of successful campaigns, and so much more. 

This free guide compiles everything in one place so that you can learn about the power of using influencers in your digital marketing strategy and start implementing actions. Below, you will find time stamps for jumping to particular sections as well as a link to try our all-in-one AI-powered influencer marketing platform free of charge. If you find value in this guide, please drop us a like and subscribe to Influence City's channel for more.

Without further ado, let's get started.

## The Basics: What is Influencer Marketing?

Influencer marketing is a strategy where an influencer or someone who others look to for advice recommends a brand's product or service. Influencers should have a wide reach, be trusted in the community, and have good speaking skills. This strategy has gained popularity as an alternative to traditional publicity tactics, which are often expensive and less effective.

According to a Nielsen report, around 92% of consumers trust opinions and recommendations when based on someone else's experience, also known as word-of-mouth marketing. If an influencer's recommendation comes from someone the target audience admires, they are more likely to be receptive to it.

## Types of Influencers

Here are the three types of profiles that work for influencer campaigns:

1. **Brand Ambassadors**: They have a large follower base and their values are aligned with the brand’s values. Relationships with brand ambassadors can be medium to long term.
2. **Influencers**: Involved in specific campaign collaborations. There are macro-influencers with significant reach and micro-influencers with solid credibility in niche segments.
3. **Advocates**: Users who are satisfied with the brand and recommend products without any economic compensation.

## Choosing the Right Influencer

Choosing the right influencer involves:
- Identifying influencers aligned with your brand
- Ensuring they have an audience that matches your target audience
- Using tools like Influence City to analyze influencer metrics, spot fake influencers, and identify niches

## Content Creation and Engagement

Keys to success in influencer marketing include:
1. **Posting Real and Authentic Content**: Organic content influences audiences more effectively than commercial content.
2. **Engagement Rate**: The level of interaction an influencer's post receives.
3. **Instagram**: A highly effective platform for influencer marketing campaigns.
4. **Influencer Relationships**: A positive and professional relationship with influencers is crucial for campaign success.

## How Influencers Can Help Your Business

Influencers can help grow your business by:
- Building trust around your brand
- Increasing your reach
- Improving SEO
- Enhancing brand awareness
- Generating valuable links

## Collaborating with Influencers

Ways to collaborate with influencers include:
- Giving free samples
- Asking for product reviews
- Providing products for giveaways
- Paying for sponsored posts
- Writing guest posts

## Types of Influencers by Audience Size

- **Nano Influencers**: 1k-10k followers
- **Micro Influencers**: 10k-100k followers
- **Macro Influencers**: 100k-1M followers
- **Mega Influencers**: 1M+ followers

## Types of Influencers by Niche and Content Type

Influencers can also be chosen based on niches such as sports and fitness, travel, beauty, etc.

## Setting Objectives

Establish specific objectives like visibility, branding, positioning, traffic, conversion, sales, and brand loyalty before creating your influencer campaign.

## Defining Your Target Audience

A precise understanding of your target audience's goals, lifestyles, preferences, and more is essential.

## Budgeting and Negotiating

Define your budget, prioritize influencers that fit your brand and goals, and create clear agreements on content and compensations.

## Metrics and Analysis

Track and analyze metrics to measure the success of your campaign. Metrics to consider include the number of followers, engagement rate, type of content, and well-defined target audience.

## Inspiration from Successful Campaigns

Examples of successful influencer marketing campaigns include American Express, Lyft, FabFitFun, BMW, HelloFresh, Dunkin', Pepsi, Haagen-Dazs, and more.

## Tools for Influencer Marketing

Using the right influencer marketing tools like search engines, IRM, audit, tracking, reporting tools, and all-in-one platforms like Influence City can streamline the process and maximize campaign success.

## Summary

Influencer marketing is a powerful strategy, and with the right approach, tools, and partnerships, you can effectively promote your brand and achieve your marketing goals.

## Keywords

- Influencer Marketing
- Brand Ambassadors
- Micro Influencers
- Macro Influencers
- Engagement Rate
- Instagram Marketing
- SEO
- Content Creation
- Budgeting
- Social Media Campaigns
- Marketing Tools

## FAQ

### What is influencer marketing?
Influencer marketing is a strategy where an influencer recommends a brand’s product or service to their audience, leveraging their trust and reach.

### How do I choose the right influencer for my campaign?
Choose influencers aligned with your brand's values and ensure their audience matches your target demographic. Use tools to analyze their metrics and engagement rates.

### What types of content work best in influencer marketing?
Authentic and organic content resonates best with audiences. Avoid strictly commercial content and allow influencers creative freedom.

### Why is Instagram a good platform for influencer marketing?
Instagram’s visual content focus, vast user base, and diverse content options make it an ideal platform for influencer marketing.

### What are the different types of influencers by audience size?
Nano Influencers (1k-10k followers), Micro Influencers (10k-100k followers), Macro Influencers (100k-1M followers), and Mega Influencers (1M+ followers).

### How can influencers help improve SEO?
Influencers can improve SEO by generating high-quality external links to your website and mentioning your brand on their blogs or websites.

### What metrics should I track in an influencer marketing campaign?
Track metrics like the number of followers, engagement rate, post impressions, type of content, and target audience demographics.

In this influencer marketing step by step guide we will teach you everything you need to know about influencer marketing. Try Influencity for free ? https://bit.ly/TryInfluencity ? Download for FREE The Ultimate Guide to Influencer Marketing Campaign Plann

All You Need To Know About Influencer Marketing

all-you-need-to-know-about-influencer-marketing

### Non-gymnasts, what do you think? ? IB: @mayagreenn #gymnastics #gymnast #gym #fail #calisthenics

Being a gymnast comes with a set of unique, sometimes peculiar, experiences that non-gymnasts might find bewildering. Here are a few things that might just put non-athletes into a coma:

1. **Rubbing Honey on Your Hands**
    - We rub honey straight on our hands to grip the bar better. It's an interesting, sticky, and tactile sensation that non-gymnasts might not appreciate.

2. **Trimming Calluses**
    - Gymnasts develop intense calluses. If we don't trim these down, they can build up and rip off. Periodically shaving them becomes a necessary ritual.

3. **Washing Chalk Off, Only for It to Return**
    - After practice, washing the chalk off our hands provides a unique sensation. However, it is short-lived as the chalk quickly returns.

4. **Eating Chalk During Practice**
    - Despite being odd, eating chalk during practice is something every gymnast can relate to. There's just nothing else like it when hunger strikes mid-session.

## Keyword

- Gymnast
- Honey
- Calluses
- Chalk
- Practice
- Tactile
- Grip

## FAQ

**Q: Why do gymnasts rub honey on their hands?**
A: Gymnasts rub honey on their hands to improve grip on the bar. It provides a sticky yet effective hold that enhances performance.

**Q: Why do gymnasts need to trim their calluses?**
A: Calluses can build up and become painful or rip off during training if not properly maintained. Trimming them down helps prevent these issues.

**Q: Why is the sensation of washing chalk off unique?**
A: After a rigorous practice, washing chalk off provides a brief clean sensation, although it doesn’t last as the chalk quickly returns with more training.

**Q: Do gymnasts really eat chalk?**
A: Yes, some gymnasts eat chalk during practice if they feel hungry. It's an odd habit but something many gymnasts have experienced.

Non-gymnasts, what do you think ? IB: @mayagreenn #gymnastics #gymnast #gym #fail #calisthenics

non-gymnasts-what-do-you-think-ib-mayagreenn-gymnastics-gymnast-gym-fail-calisthenics


## Introduction

Hey there, hosting hustlers and hustle-lets! It's Garrett Brown from the Nice Living Choice channel, back again with another short-term rental marketing video for your viewing pleasure. Today, we're going to delve into some techniques that many top hosts are using to dominate the game. Let's get into it!

## Marketing Techniques to Drive Eyeballs and Traffic

Big businesses like Coca-Cola and McDonald's spend between seven to ten percent of their revenue on marketing. For small businesses, that number is usually between five to eight percent. However, it's recommended to aim for that seven to ten percent range as well.

### Eyeballs Equal Bookings

More marketing means more eyeballs and more chances for your listing to be viewed. Instead of just dropping your prices, try raising them slightly and upping your marketing efforts simultaneously.

### The Follow-Up Method

The follow-up is crucial in sales. According to Brevit research, following up increases the chance of a sale by 80%. You need multiple ways for guests to contact you, and you should collect all the contact information you can from them.

#### Potential Guests
1. **Incentivizing Info**: Make potential guests feel like they need to give you their email. Offer small discount codes or an Instagram giveaway to collect emails.
2. **Social Media**: Run polls on your social media asking if they would stay at your place. Follow up with those who say yes.
3. **Newsletter**: Have a newsletter sign-up on your site.

#### Existing Guests
1. **Stay-Fi Product**: Collect emails from everyone who logs into your Wi-Fi using a product like Stay-Fi. 
2. **CRM**: Use a Customer Relationship Manager (CRM) to store all this information. Follow up with multiple emails initially and then periodically.
3. **Personal Touch**: Collect birthdays and anniversaries to send personalized offers and discount codes.

### The Family Method

Make people feel like a part of something bigger through branding and guest communication. Your brand needs to clearly represent your vision and mission.

#### Branding
1. **Tell Your Story**: Share why you started your Airbnb, what you want people to get out of it, etc.
2. **Good Tagline**: Have a clear, catchy tagline throughout your property and online presence.
3. **Emotional Connection**: Show how staying at your place supports a greater cause, like climate change or charity work.

### Ultimate Marketing Hack: Influencers

Identify TikTok or YouTube travel influencers and get them to stay at your place, ideally for free in exchange for the exposure. Even if you have to pay, weigh the options. Early influencers might help your place go viral.

### Conclusion

Marketing is all about trial and error. Don't be afraid to try new things to see what works best for your listing. Until next time, happy hosting!

---

## Keywords

1. Airbnb Marketing
2. Short-term Rentals
3. Follow-Up Method
4. Customer Relationship Manager (CRM)
5. Branding
6. Social Media Marketing
7. Influencers

## FAQ

**Q1: How much of my gross revenue should I spend on marketing?**
A: It's recommended to spend between seven to ten percent of your gross revenue on marketing.

**Q2: What is a CRM, and why do I need one?**
A: A Customer Relationship Manager (CRM) is software that helps you manage and follow up with your guests' contact information to increase bookings.

**Q3: How can I collect email addresses from guests?**
A: You can use products like Stay-Fi to collect emails from everyone who logs into your Wi-Fi, or offer discount codes and giveaways to incentivize guests to provide their email addresses.

**Q4: Why should I consider using influencers to promote my property?**
A: Influencers can significantly increase exposure for your property, making it go viral and driving more bookings.

**Q5: How can making people feel a part of something bigger help my Airbnb?**
A: People are naturally inclined to be a part of something greater. By having a clear mission and engaging story, your guests will feel more emotionally connected to their stay.

**Q6: How often should I follow up with potential guests?**
A: Follow up two to three times in the first week, one to two times in the second week, and then twice monthly until they either book or ask you to stop contacting them.

How To PROMOTE Your Airbnb In 2024 For More Bookings  To really hit high occupancy rates for your short term rental, vrbo, airbnb, or (whatever acronym you want to use), you need to learn some of the basic principles of marketing. It can single handedly ta

How To PROMOTE Your Airbnb In 2024 For More Bookings

how-to-promote-your-airbnb-in-2024-for-more-bookings

brand lift study tiktok

CAPI Lift Studies (& Free Money from Facebook): Facebook Performance 5

All You Need To Know About Influencer Marketing

Non-gymnasts, what do you think ? IB: @mayagreenn #gymnastics #gymnast #gym #fail #calisthenics

How To PROMOTE Your Airbnb In 2024 For More Bookings