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TikTok is proud to celebrate Black Music Month and Pride Month in June. They highlight the impact of Black musicians on various music genres and showcase Black LGBTQ+ artists who inspire the TikTok community. TikTok also sponsors VidCon 2022 and hosts panels on Hip-Hop's influence on TikTok and the importance of women in the genre. They organize live events featuring prominent Black artists and curate playlists that explore different genres of Black music. The community is encouraged to appreciate and learn about the history of Black artists and discover excellent music.

TikTok is dedicated to providing a safe and inclusive space for the LGBTQIA+ community. In honor of US Pride month, they are celebrating with exciting in-app programming, TikTok LIVEs, and the announcement of their 2022 LGBTQ+ Trailblazers. They are also the official sponsor of the LA Pride Parade and Festival, marking the first-ever TikTok takeover of the event.

Vivian Xue, a first generation Chinese immigrant, shares her journey from being a software engineer to discovering her passion as a nail artist. She overcame challenges and found inspiration from the API community and TikTok. Vivian dreams of having her own show on Disney Plus to showcase her Disney-inspired nail designs. She draws inspiration from various sources and values collaboration with her clients. Her favorite nail designs include sets based on Rodgers & Hammerstein's Cinderella and the movie Rush Hour.

Discover the creative journey of Kukombo, a Chinese-American artist based in New York City, known for his cinematic approach to cosplay on TikTok. Learn about his passion for the API community, his favorite TikTok video, and his dreams of launching his own fashion brand.

TikTok is partnering with experts and organizations to promote online safety during Internet Safety Month. They provide valuable tips and tools for a safe online experience, encourage family engagement, and collaborate with the Global Cyber Alliance to develop a cyber toolkit. TikTok's global community aims to spread cybersecurity awareness and build a safer world.

TikTok introduces LIVE Subscription, a monthly subscription for viewers to show appreciation to their favorite LIVE creators. This new feature allows creators to increase their earnings and grow their community, while viewers can thank their favorite creators on a regular basis. Subscriber perks include badges, custom-designed emotes, and a subscriber-only chat feature. The safety of the TikTok community is a priority, and all content must abide by the Community Guidelines. To access the LIVE Subscription feature, creators must be 18 years old with a minimum of 1,000 followers. Users must be over 18 to purchase a subscription and to send or receive Coins and Gifts. TikTok also offers other recognition tools for creators, such as Creator Next, Branded Content, and Creator Marketplace.

Hina, a Japanese non-binary lesbian, is a TikTok creator who focuses on creating comedic and fashion content. They aim to bring representation to their communities, especially young queer Asian individuals. Hina's journey of self-discovery and reconnecting with their Japanese heritage has shaped their identity. They find inspiration and acceptance in the TikTok community, where they can be their authentic selves. Hina's favorite video is a collaboration with another API creator, showcasing the power of TikTok in creating connections. They are passionate about creating meaningful representation and providing a safe space for Asian, lesbian, and non-binary individuals. Hina advises comedy creators to be uplifting and find their unique niche.

Learn about Just The Nobodys, a podcasting duo promoting Asian representation and discussing pop culture. They share their experiences as members of the API community and their admiration for TikTok's inclusive platform. Their dream is to have their own interactive talk show showcasing API creators and advocating for equality and diversity.

TikTok is introducing new tools to provide better creator credit and equitable attribution for the community and content originators. These tools allow creators to directly tag, mention, and credit a video in their description, promoting a culture of credit. User prompts and educational pop-ups will also be implemented to encourage and explain the importance of crediting. The platform is committed to uplifting trend originators through programs like the Originators series and providing best practices for crediting originators on the Creator Portal. The new creator crediting tools can be accessed by following a few simple steps. The goal is to foster a culture of credit and support underrepresented creators in being properly credited and celebrated for their work.

TikTok has introduced Branded Mission, an industry-first ad solution that allows brands to engage with creators and connect with diverse communities. This two-way engagement empowers the TikTok community to have a creative hand in brand campaigns and helps brands discover emerging creators. Branded Mission is currently in beta testing and will be gradually rolled out to additional markets starting in late 2022.